gonexp.com - At the end of March, Hanoi continuously appeared in the list of top 25 destinations, most popular in Asia and the world in 2019.
Previously, a series of nominations, votes, prestigious tourism awards also named Hanoi - the Capital of Vietnam. Those are the most objective evidence that shows Hanoi's destination - "City for peace" is increasingly attractive.
Over the past years, Hanoi has continuously participated in the most popular destination polls in the world. In 2018, Hanoi was an 1/8 destination for all visitors voted by TIME (USA) magazine. Mastercard also voted Hanoi as one of 10 Southeast Asian cities to attract the most tourists.
In addition, Hanoi was nominated as 1/17 TP voted the "World's Leading City Destination 2018" by World Travel Awards World Tourism Organization; ranked first in the 7 best destinations in Asia for backpackers voted by magazine Hello and recently, the Capital ranked 4/25 best destinations in Asia in 2019 by readers on TripAdvisor page ; Business Insider also ranked Hanoi 15th in the top 25 destinations in the world in 2019.
It must be affirmed, though hierarchical, the name, the voter is different, but the common point in the titles that Hanoi has achieved fits in the words "attractive destination". It is not only the pride of the people of the Capital but also the whole country.
It is no coincidence that Hanoi is listed on the world's top travel agencies. This is the result of efforts to promote, promote, build tourism products, manage and join hands of the authorities and Hanoi People for many years. In particular, the form of breakthrough advertising, including cooperating with CNN (USA) with a clear strategy from 2017, has brought positive effects to the Capital tourism.
In addition, Hanoi also created a attraction when it was the venue for many major events, most recently ensuring absolute safety for the second US-Korea Summit and preparing to host the Race Formula I car in April 2020.
Besides, the diversification of tourism products, construction of a system of accommodation facilities, investment in technology systems to serve tourists and strictly manage to create a friendly and professional tourism environment ... It is also a significant contributor to Hanoi's good rankings in the world's top rankings, Asia, and Southeast Asia.
Revenue growth is 3 times the total number of visitors
The efforts of the whole city have helped Hanoi tourism achieve many achievements. In the first quarter of 2019, visitors to Hanoi reached 7.5 million arrivals, up 10.6% over the same period in 2018. Of which, international visitors reached 1.9 million, up 15.5%; Domestic visitors reached 5.6 million, up 9% over the same period last year.
Total revenue from tourists is estimated at VND 26,954 billion, an increase of 32% compared to the same period of 2018. The figure increased by 32% of the total revenue from visitors by 3 times compared with the increase of 10.6% of the total number of visitors. see Capital tourism is focusing on quality over quantity.
Returning to Hanoi for the second time after 5 years, Mr. Haddock Richard shared: “Hanoi has many different points compared to the past half decade, when I first came here. Convenient transportation system with many options, making it easy for me and my friends to move in the city as well as when going to other provinces and cities. We have explored museums, theaters, craft villages, and cuisine on a street food tour. All are great.
Although the Capital tourism has achieved many successes in the past, but Director of Hanoi Tourism Department Tran Duc Hai still admits, Hanoi lacks integrated tourism areas (entertainment, entertainment, late resort). week) large scale, attractive enough to extend the length of stay and increase guest spending.
Tourism products of Hanoi are still based on natural factors, exploiting existing ones, have not been properly invested and have not exploited the potentials and advantages of the Capital tourism ... So , the tourist of the Capital is expecting big entertainment and entertainment projects which have been approved such as: Kim Quy Park in Dong Anh district, Horse racing in Soc Son district soon went into operation.
Promote and build high quality products
Hanoi aims to welcome about 32 million visitors by 2020, of which more than 8 million international visitors, nearly 24 million domestic tourists and total tourism revenue from 116,000 billion to 120,000 billion, up about 15% compared to 2019.
To achieve this goal, according to Mr. Phung Quang Thang - Chairman of Hanoi Travel Association, Director of Hanoitourist Travel Company, Hanoi needs more attractive destinations in suburban areas, instead of just exploiting. destinations in Ba Dinh and Hoan Kiem districts.
According to Phung Quang Thang, the tendency of tourists to travel is much, accounting for about 80% of the market. Those who live far away to Vietnam often go on long trips, they calculate to go the most places, even to neighboring countries. But, visitors who do not follow the tour only pre-set the main points, where they feel like they will extend their stay. Therefore, we must have many attractive products, organize many activities, regular, continuous, recurring events so that "gods" feel the need to stay longer to discover or regret. and want to come back.
Besides, Mr. Luong Duy Doanh - Director of FiveStar Travel said: “Hanoi's tourism village potential is still very large; If exploited well, Hanoi will attract more international visitors. The capital also needs more large-scale dining areas for visitors to easily experience ”.
The title "best destination" is not constant, so in the coming time, Hanoi Tourism Department will continue to innovate propaganda, focusing on implementing the Cooperation Program for the period of 2019 - 2023 between Hanoi and international CNN channel.
At the same time, deploy contents of Smart tourism such as: Digitizing tourism database; building a map of Hanoi tourist numbers; building, operating, updating and maintaining Hanoi tourism website. Continue to develop technology applications in tourism activities such as telecommunication infrastructure, information technology, free wifi network, tourism, commercial infrastructure, information to guide tourists and facilities Service facilities in tourist destinations and spots.
Hanoi Tourism Department will also actively work with a number of units and enterprises on building new tour products; coordinate with districts, towns and cities in organizing training courses and fostering skills and knowledge for tourist workers; organize and coordinate the implementation of development activities, introduce high quality tourism products to domestic and international tourists ... The whole industry will make efforts to build a tourism environment, safe Hanoi destination, Friendly, quality, attractive; promote the image of Hanoi destination - the capital of civilization, the city for peace.